Finally a blogger.

After many attempts to stray away from the art of blogging, I felt it was time to give in. Working in the digital marketing space for sometime now I felt compelled to share my views on how this channel of communication is forever redefining and shaping the way we interact and communicate with one another. I am fortunate to be a part of an amazing team at Organic Inc. - Fellow Organic's understand it's not good enough to be following trends or simply jumping on the bandwagon of the latest fad - we understand the power of innovation and trend setting in our space. We are leaders, never followers.

Recently, Adweek scored Organic at the top of curve for AdWeek’s agency report card. If you look at the results closely enough, we actually scored #1 with a B+.
http://www.adweek.com/aw/images/pdfs/IQReportCards.pdf

AdAge ranked Organic #7 in interactive agencies at $102million in revenue in 2007 with a 401.7% growth; this growth demonstrates the continued drive and growth in the digital space as clients realize both the power and potential of the channel to impact their brands and bring to light new and exciting possibilities.

Advertising has been in my family blood since the 1970's with my father's marketing and advertising days. I often speak with my father about his hay days in the business and he reflects fondly when print, television and radio led the pack of mass communication. How times change. In the ever evolving digital realm we are the drivers, innovators and trend setters. Change is constant in our digital world. I look forward to the ride and sharing my thoughts and insights with you all - along some other causes and personal insights.